Customer scoring: qualifying promising leads
Customers are essential to long-term success – but not all customers contribute equally. That’s where customer scoring comes into play: By using individualized scoring models, you can identify …
Customer Centricity: The Compass for good Business Relationships
Customer centricity – in other words, consistently aligning a company with the needs and desires of its customers – is no longer a nice-to-have, but a business must-have…
Digital sovereignty is the key to sustainable success
In an increasingly digitalized and globally connected world, one central question arises for companies: How confident and sovereign are we in managing our digital technologies and data?…
Empower your future: CRM as the key to sustainable success
The digital transformation has long since ceased to be a vision and is now in full swing. It has already gained a foothold in many companies, where it is bringing improvements in small or large but …
Unlock business potential – with new structures and better data quality
It is important to pay regular attention to ‘data and CRM hygiene’, because we all know that a well-maintained CRM is a must for successful customer service.…
New level of customer relationship at Dietzel Hydraulik
For around 50 years, Dietzel Hydraulik have represented customized solutions 'Made in Germany', and nowadays specialize in hose lines, special solutions, and ...…
Data maintenance made easy: address and data quality
Dashboards and checklists can be extremely useful for quickly identifying and correcting incorrect or incomplete data.…
Cybercrime: Recognizing dangers – minimizing risks
How can companies protect themselves against cyberattacks to keep themselves safe? Tips for protection against cybercrime.…
Innovations strengthen the future of your company
Innovation is not just a nice extra, but fundamental to a company's success. But what does innovation mean and why is it fundamental to sustainable growth?…
CAS Software investments for your innovative CRM
Shaping the future means questioning the status quo, trying out new things, moving with the times and avoiding stagnation. It means being creative and courageous. For CAS Software, it means …
CRM solution provides competitive advantage at ELFLEIN Holding
The CRM cockpit from CAS genesisWorld is the central platform for all the tools we need in our day-to-day work.…
Telephony integration in CRM for better service
Thanks to the seamless connection between telephony and CRM, employees can make, receive and document calls directly from the system.…