Reference Bavaria Yachtbau GmbH

With the best materials, the best equipment, the best craftsmanship and dedicated employees, something is created that defines every BAVARIA: the joy of yachting. As one of the most modern manufacturers of sailing yachts and motor boats worldwide, BAVARIA Yachts relies on the perfect interaction of many components. At the centre: the comprehensive know-how of boat building, engineering and design. Today it is possible to implement all this knowledge with the highest degree of precision and quality. When it comes to configuration, the team relies entirely on CAS Merlin CPQ.

The success story at a glance

Requirements and goals

  • Uniform know-how base for targeted multi-channel sales via international dealers
  • Professional and reliable offer generation which properly represent the brand
  • Rapid introduction and implementation of the CPQ project in just a few months
  • Extensions with interfaces in the future
  • Technically buildable offer configurations in different languages

Benefits and advantages

  • Independent data maintenance and low training costs
  • High-quality presentation of the configured dream yacht through superimposed glossy images
  • Customers are addressed emotionally despite fewer trade fairs
  • Rapid changes, e.g. of price lists, through intuitive modelling and direct testing of the rules and regulations
  • Consistent interaction between sales and dealers
Read the full success story here Reference Report

CAS Merlin CPQ

Powerful. Intuitive. Exciting.

Efficient sales processes, tailor-made quote generation, and emotional product experiences for your customers. Whether large company or SME, our CPQ solutions help you to sustainably increase the success of your company. How does that work? With agile modeling and intuitive configuration functions.

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Verena Jilg
Sales Consultant
+49 721 9638-901