CRM news
Stay informed and expand your knowledge: Our quarterly CRM news provides you with the latest market trends, new products, offers, events and tips & tricks.
Packed full of know-how, we’re sure you’ll enjoy reading this edition.
New posts
Connected, secure, sovereign: turning today’s vision into the future
A new year always marks a fresh beginning. For many mid-sized companies, 2026 starts with a crucial question: Are our structures prepared for what lies ahead? Especially in sales, marketing, …
Capture and follow up on trade fair leads efficiently
How many promising trade fair contacts are lost after the event because the follow-up process is too time-consuming? Sorting notes, entering contacts, planning follow-ups – meanwhile, the …
Outstanding! New awards validate our efforts
Receiving new awards always makes us very happy. To us, they represent not only a validation of our work, but an important proof of trust and appreciation. Successes like these motivate us to …
Into the future with foresight and efficiency
Customer centricity meets process automation In times of dynamic markets, technological leaps and increasing complexity, it is becoming ever clearer: Companies that see customer centricity and …
Follow up leads efficiently with XRM emails
XRM emails provide you with a powerful tool for targeting and automatically contacting your contacts. For example, after a trade fair or event, you can send automated circular emails from the lead …
Customer scoring: qualifying promising leads
Customers are essential to long-term success – but not all customers contribute equally. That’s where customer scoring comes into play: By using individualized scoring models, you can identify …
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Current market trends
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