Reference Essemtec AG
Essemtec's core segments are adaptive, highly flexible SMT pick-and-place solutions, sophisticated dispensing systems which are suitable for both high-speed dispensing and micro dispensing, and an intelligent storage and logistics system for the production material. All products are equipped with a sophisticated software package that enables comprehensive and efficient material management. Unique in the market is also the high level of user-friendliness and design freedom. Essemtec solutions can be found in a wide variety of environments on all five continents of the world.
With CAS genesisWorld, we have acquired a very adaptable solution, which offers us great possibilities to implement all new ideas.
Klaus Salmhofer, Director Global Service & Order Processing
The success story at a glance
Requirements and goals
- Integrated CRM for marketing, sales and customer services
- Access to all customer interactions, also while being on the road
- Targeted marketing based on Installed Base data
- Simple and error-free creation of quotes using the product configurator
- Replacing the CRM system Microsoft Dynamics and the support solution PIAS
Benefits and advantages
- Central, cross-departmental and cross-branch platform (no more isolated applications)
- Increased efficiency thanks to clear and guided processes, worldwide
- Easy and targeted campaigns based on up-to-date data with intelligent filter functions and structured views
- Decision-making bases are available in the form of reports at the push of a button
- Best sales and customer service support including accessibility of all important data while being on the road
- Efficient, rule-guided quote process including product modeling thanks to the seamless interplay of the CRM solution and the product configurator
- Agile and extensible solution, adapts to growing needs
Industry
EngineeringCustomer since
2016Website
www.essemtec.comSupporting partner
Artwin AG, LenzburgCAS genesisWorld
The powerful CRM solution
CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.
Start today with your CRM success story
We are happy to assist and support you
Our CRM experts will provide you with help and advice by phone or e-mail. Further, our Info Center contains handy tips and detailed information on current CRM topics.