Reference medavis GmbH

The market leader for IT in radiology uses CAS genesisWorld throughout the entire company. The visit to the Karlsruhe-based healthcare IT provider medavis makes it clear at first hand how passionately the employees network across teams in order to inspire customers as the market leader.

The success story at a glance

Requirements and goals

  • Professional customer management
  • To deploy across all business units: Sales, purchasing, marketing, product management, customer support, controlling and management.
  • Help to create transparent and trusting relationships to a diverse customer base: Partners, suppliers.
  • Contribute to making partner management more transparent with respect to international sales.

Benefits and advantages

  • Seamless, interdepartmental deployment accelerates and simplifies cooperation throughout the whole company.
  • Corporate memory is permanently expanding, consequently this requires joint action, enthusiasm and genuine interest in customer wishes.
  • Sales: Ensures that open jobs are visibly more structured.
  • Marketing: Provides efficient campaign management from planning to analysis and feedback
Read the full success story here Reference Report

CAS genesisWorld

The powerful CRM solution

CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.

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Marcus Bär
Member of the Executive Board
+49 721 9638-188