Reference KOSTAL Solar Electric GmbH

Everyone knows that solar cells generate electricity when the sun shines on them! The use of CAS genesisWorld at KOSTAL Solar Electric GmbH shows what kind of energy Customer Centricity releases. There's no question that in Freiburg, Germany, they know a lot about the sun. From a purely geographical point of view. The city is located in the middle of one of the sunniest regions in Germany. The metropolis in the Breisgau region has long since earned a reputation as an eco and solar capital - thanks in particular to companies such as KOSTAL Solar Electric GmbH, which promotes the use of environmentally conscious technologies throughout Europe.

The success story at a glance

Requirements and goals

  • Implement a CRM solutions which addresses more than just sales aspects
  • Establish intelligent connections and optimized processes across the whole chain of added value
  • Provide options for evaluation and analysis and ways to measure customer satisfaction
  • Ensure an integration with the ERP system (SAP)
  • Support the training department with the management of their courses
  • International use

Benefits and advantages

  • Increased customer satisfaction due to competent and rapid customer care thanks to centralized data and consistent access to customer dossiers from every workstation, even when mobile and europe wide
  • Provides targeted further development of trade fair and first contact data using the centralized database and intelligent analysis for special sales measures
  • Provides qualified knowledge transfer across international borders
Read the full success story here Reference Report

CAS genesisWorld

The powerful CRM solution

CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.

More about CAS genesisWorld

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Marcus Bär
Member of the Executive Board
+49 721 9638-188
crm@cas.de