Reference Kern Microtechnik GmbH
Kern Microtechnik GmbH has been setting standards in precision engineering for decades and develops and manufactures high-precision CNC machining centers for the global high-tech industry.
The central CAS genesisWorld platform solution enables improved networking across sales and service locations, thereby significantly optimizing information exchange with customers. Data quality and automated processes strengthen our consulting services at all levels and, thus, our very personal and valued customer relationships.
Moritz Adam, Product Management
The success story at a glance
Requirements and goals
- Replacement of separately running systems for sales and service
- Central platform featuring cross-departmental and cross-location information (incl. USA) for effortless interaction
- Flexible and customizable solution
- Pure web client can also be accessed without a VPN
- Target group-specific distributor for marketing campaigns
Benefits and advantages
- Efficient central knowledge platform strengthens customer communication thanks to immediately accessible and comprehensive information and cross-departmental and cross-location collaboration
- Improved customer service with rapid insights into processes, tickets and all interactions
- Transparent and efficient day-to-day operations with individual dashboards as a central knowledge and organizational hub
- Agile and customizable workflows, e.g. for preparing quotes from sales to service
- Routine tasks simplified, as checklists and documents are always to hand
- Steadily growing enthusiasm of employees to try out the system and create new workflows
Industry
Industry/ManufacturingCustomer since
2020Website
www.kern-microtechnik.comSupporting partner
CAS Software AG, Karlsruhe
Read the full success story here
Reference Report
CAS genesisWorld
The powerful CRM solution
CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.
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