Reference EurimPharm Arzneimittel GmbH

For EurimPharm, as a pioneer in medicine import, the top priority is that every patient in the pharmacy can be absolutely sure of receiving a high-quality original medicine. More than 45 years ago, EurimPharm started a real success story that continues to this day. "The future is made of innovations," is the conviction of Dr. Friederike Hrubesch-Mohringer, Managing Director and representative of the owning family.

The success story at a glance

Requirements and goals

  • Centralized management of customer and supplier contacts, including the categorization of various customer types
  • Representation of the customers' group structure and indicators
  • Targeted customer care
  • Management of field staff
  • Planning and management of campaigns

Benefits and advantages

  • Providing professional service to various departments, due to quick access to comprehensive customer data and automated processes
  • Duplicate check, representation of hierarchies and classification of various customer types help to keep master data always up-to-date
  • Targeted customer approach with sophisticated selection options and use of indicators
  • Comprehensive evaluations of phone calls and other activities help to keep an eye on customer needs
  • Efficient management of planned appointments and phone calls
  • Individually customizable input screens, fields and data transfer from the data warehouse
Read the full success story here Reference Report

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