CRM knowledge

Valuable information about CRM

Our CRM topic pages offer interesting facts about customer and sales management, ranging from customer orientation to a direct comparison of CRM systems.

CRM system Here you will find out what a CRM system is and how it supports you in your everyday work chevron_right
CRM benefits Faster processes, optimized sales and greater customer satisfaction – discover more advantages! chevron_right
ROI calculator Is CRM worthwhile in cost-benefit terms? Find out whether CRM is financially viable. Discover more! chevron_right
CRM + CPQ Optimized sales from A to Z with the intelligent combination of CRM & CPQ. chevron_right
CRM introduction What needs to be considered when introducing CRM? We demonstrate the support we can offer you. chevron_right
CRM newsletter With our free newsletter 'CRM news' you'll get key information, insights and helpful tips on CRM, XRM, and AIA®. chevron_right
Customer focus Customer focus boosts customer satisfaction. Discover more! chevron_right
Customer acquisition Simple customer acquisition with a
central CRM system. Discover more! chevron_right
Sales management Sales at a glance: Sales controlling – simple and efficient. Discover more! chevron_right