Reference DELO Industrie Klebstoffe GmbH & Co. KGaA

DELO is a leading manufacturer of industrial adhesives based in Windach near Munich. As an owner-managed company, they have been offering customized specialty adhesives and equipment systems for applications in high-tech industries - from the automotive sector and aviation to optoelectronics and the electronics industry - for 60 years.

The success story at a glance

Requirements and goals

  • Professional address and contact management
  • Archiving of all customer correspondence
  • Classification and selection of customers and their turnover/products by various attributes
  • Multi-project management with optimization of workflows and display of all involved parties
  • Optimized and system-assisted abstraction of all company-specific processes
  • Integration with Infor (ERP) and d.3 (DMS)
  • Should replace the existing CRM solution IVIS

Benefits and advantages

  • Establishes interdivisional workflows with integration of all relevant departments
  • Focuses on global access to required data
  • Ensures fast and reliable analysis, including ERP and DMS data
  • Complex-querying options and clear reports
  • Clear media analysis and focused post-trade event handling
Read the full success story here Reference Report

CAS genesisWorld

The powerful CRM solution

CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.

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Marcus Bär
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crm@cas.de