Reference eltherm GmbH
eltherm GmbH is a global provider of reliable and efficient eHT (electrical Heat Tracing) solutions. They also realize projects in large-scale plant construction worldwide, e.g. in the field of renewable energies.
The use of CAS genesisWorld helps us to adapt our in-house processes and communication with customers to the constant growth in the size of the company! The central platform reduces interfaces, pools together information and, as a result, avoids duplication!
Martin Rings, Sales Director Germany
The success story at a glance
Requirements and goals
- Central, standardized data keeping, increase in data quality
- Achievement of greater process reliability
- Increased efficiency in Sales
- Simple selectability and interpretability for marketing
- Elimination of island solutions, reduction in
- software systems used
- Mobile access to important customer data
Benefits and advantages
- Smooth information flow between sales force and office staff
- Large saving in time due to complete customer files which are always there when you’re on the move (especially for the sales force)
- More efficient route planning due to the use of geomarketing
- Precise target group marketing campaigns thanks to smart selection options
- Automated workflows support users when performing routine tasks
Industry
Industry/ManufacturingWebsite
www.eltherm.deSupporting partner
Network Concept GmbH, LichCAS genesisWorld
The powerful CRM solution
CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.
Start today with your CRM success story
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