Reference Weckerle Lackfabrik GmbH
Weckerle Lackfabrik GmbH sees "design and functionality through paint" as the highest level of quality, technological excellence, cost-effectiveness and compliance with all environmental protection requirements. Its knowledge covers a wide range of applications and process technologies in the field of one- and two-component conventional and waterborne paints.
The wide range of design options for data records as well as functions for modelling internal workflows provide us with a complete package for customer-oriented work.
Robert Schüller, Project Manger CRM
The success story at a glance
Requirements and goals
- Promote transparent and efficient data storage
- Optimize in-house processes
- Replace island solutions with centralized storage
- Company-wide roll out
- Enable the integration of ERP data
- Provide central storage of documents and e-mails
- Improve data quality
Benefits and advantages
- Now enjoy automized processes for customer complaints, laboratory orders and the management of test equipment
- Increased variety and flexibility when creating reports
- Appointments, booking resources and holidays can now all be managed and coordinated at the interdepartmental level
- Significant improvements to customer services through increased availability of information to employees and shorter reaction times
- Improved customer focus, concentrate on core business
- Transparent project management and seamless documentation
- Latest information now available to mobile users
- Flexible CRM software that grows with you
Industry
Paint/Varnish IndustryCustomer since
2014Website
www.weckerle-lacke.deSupporting partner
dibac Software GmbH, MönchengladbachCAS genesisWorld
The powerful CRM solution
CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.
Start today with your CRM success story
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