Reference Ekornes Möbelvertriebs GmbH
The legendary Stressless® recliner first saw the light of day on the west coast of Norway in the small community of Sykkylven, where Ekornes' main factory is still located. Jens Ekornes founded the company in 1934, after which an unbroken line of proud craftsmanship has produced some of the finest furniture in the world.
CAS genesisWorld helps us to identify the real needs of our customers and partners.
Christophe Hilge, Digital Manager
The success story at a glance
Requirements and goals
- Customer management across countries
- "Out-of-the-box" functions with individual customizing options
- Managment of catalogue orders and guarantee registrations
- Targeted marketing campaigns
- Automated integration of webpage communications for all countries
- Automatisation of processes
Benefits and advantages
- Individual customer contact: all data can be accessed as needed at anytime and from anywhere thanks to intelligent filter functions
- Closer to the customer: all processes systematically focus on the requirements arising from the daily communication with customers
- More time for customers: less administration efforts through automated processes
- Informed decisions through wealth of knowledge
- Transparency: display of sales potential sorted by sales area at the touch of a button
Industry
Industry/ManufacturingCustomer since
2012Website
https://www.stressless.com/de-deSupporting partner
gid Gesellschaft für innovative , NorderstedtCAS genesisWorld
The powerful CRM solution
CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.
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