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KADUR Group builds on CRM innovation with SmartWe

Tradition Meets Innovation – KADUR Group is revolutionizing its digital project and customer work with SmartWe

For over 60 years, the KADUR Group from Dresden has stood for visionary architecture, customized interior construction, and artisanal excellence. To sustainably support its organic growth in the digital realm, the company relies on SmartWe—with great success.

As a versatile specialist in planning, construction, and project management, the corporate group uses the CAS Cloud CRM to centrally organize all customer and project data. “With SmartWe, we've created a digital link that supports us in all areas of corporate organization,” explains Stefan Luther, authorized officer and CRM manager at KADUR.

From the initial requirements catalog to targeted implementation and day-to-day use, the CRM solution impresses with its intuitive operation, mobile availability, and flexible expandability—ideal for the needs of a dynamically growing company. The App Designer in particular enables employees to map individual workflows without any programming knowledge.

The result: faster internal coordination, structured inquiry handling, and noticeable efficiency gains throughout the entire project process—true to the motto, “If it’s important, it’s in the CRM.” Today, SmartWe is understood not just as a central information system, but as a strategic tool for the future of the KADUR Group.

 

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