Reference Baden TV GmbH
Baden TV launched on May 1, 2011 with a new idea of regional television in the Karlsruhe metropolitan area - an idea that Baden TV still lives by every day: Baden TV wants to break old structures and patterns and use the change in the media world with a young team as an opportunity to get even closer to the people, companies and stories from the region.
The success story at a glance
Requirements and goals
- Quick access to centrally stored customer contact data and other information
- Support internal communication
- Manage appointments for administration and for the studio
- Analyses and controlling
- Mobile CRM
Benefits and advantages
- All customer relevant information is now available centrally
- Seamless communications between company management, sales, production and editing - even when mobile.
- All appointments now processed and managed for all departments including a studio allocation plan
- The notification and action service takes the pressure off routine tasks
- Effective analysis and display of advertising contracts and invoices using the CRM system
CAS genesisWorld
The powerful CRM solution
CAS genesisWorld is the complete customer relationship management solution. It's so flexible that it can be tailored precisely to your needs and so powerful that you can get started straightaway – CAS genesisWorld can be seamlessly extended as your business expands. A range of smart modules and interfaces means that there is a solution for every requirement. CRM means that you can concentrate on your core businesses, while CAS genesisWorld deals with your processes.
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