B2C – business-to-customer

B2C is the abbreviation for business-to-customer. This designates relationships between companies and end consumers. The terms end consumers usually refers to persons. However, companies can also act as end consumers, in this case they are designated B2B.

Are you interested in CRM software?

Learn more about address management and other features of the CRM solution CAS genesisWorld! With our adaptive CRM + AIA® solution CAS genesisWorld, we offer more than just a CRM. Actively shape your relationships, intelligently network all of your company's knowledge, and work efficiently with your team regardless of location. Our intelligent assistants support you and simplify your daily processes.

Get to know CAS genesisWorld 

Do you have any questions?

Our CAS team will be happy to help you

CAS Software AG
Customer support
+49 721 9638 - 188
Contact form